2019 Book Fair Kicks Off: "Photobooks" Outshine Annual Theme and Become the Focus

【#Book Fair Public Opinion Analysis</strong></span>】

The book fair has been held for 30 consecutive sessions. This year's event kicked off on July 17th, and the annual theme is "Science Fiction and Mystery Literature."

uMax Data as an AI big data platformxMiner（uMiner）Analyzing the data from July 17th to 18th, it was found that, overall, online discussions focused primarily on photobooks, surpassing the annual theme of "sci-fi mystery."

Social media has a higher volume of discussion than news. Instagram has unusually surpassed news and forums to become the second most discussed platform, with "photobooks" being the primary topic of discussion, followed by "stationery."

Facebook is the most discussed platform, with "photobook" being the most mentioned topic, followed by "science fiction and mystery," and there is also a significant amount of discussion about "stationery."

The forum's discussion level ranks third, with most discussions still revolving around "photobooks," and the proportion mentioning "exercise books" is the highest among all platforms. News is the platform with the lowest volume, with "photobooks" and "science fiction & mystery" having the highest volume, and it is also the platform that mentions the annual theme "science fiction & mystery" the most.

Focusing on Facebook content, we tallied the posts with the most reactions during this period and found that many of the posts that garnered attention were related to recent social issues, and netizens were more concerned about exhibitors and authors at the Book Fair. Only Hong Kong 01 from the news media made the list.

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