【Hong Kong's Debut on the International Art Stage】How Netizens from Both Regions View the Collaboration with the International Art Team "teamLab: Resonating Waves" Exhibition

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Recently, the Leisure and Cultural Services Department partnered with the international art team teamLab and Hong Kong artists to launch a large-scale outdoor art program "Art@VictoriaHarbour 2024", aiming to promote the recovery of the local tourism industry. To support the local tourism industry, Source Data Technology Co., Ltd. uses big data analysis of internet trends and topics to help the tourism industry discover business opportunities. They have also launched the Hong Kong Tourism Big Data Information Platform, which provides real-time updates on market highlights and practical information through internet big data, contributing to the local tourism industry.

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"Art@VictoriaHarbour 2024" will be held from March 25 to June 2. The Leisure and Cultural Services Department will host a large-scale art installation "teamLab: Resonating Waves" exhibition at the Central Harbourfront and Tamar Park in Admiralty, featuring over 200 glowing eggs, each 3 to 5 meters tall.

The announcement of the exhibition on March 13 attracted the attention of netizens, and on March 15, further discussions about the cost of the "glowing eggs" were sparked. The peak of discussions occurred on March 18 when reservations for the "teamLab: Resonating Waves" exhibition opened, with many netizens commenting on social media accounts expressing their interest in the event details. The total volume of the event exceeded ten thousand.

Main Post Word Cloud

From the word cloud created by Source Data Technology using the social intelligence platform xMiner, it is clear that the official and news media emphasized related terms such as "art", "exhibition", "Victoria Harbour", "reservation", and "glow" when promoting the "teamLab: Resonating Waves" exhibition on social media platforms. This promotional focus aims to boost the art festival and promote the "glowing eggs".

Reply Word Cloud

According to the word cloud created from the replies, the "glowing eggs" exhibition sparked widespread discussion among netizens. Many netizens commented on lifestyle-related media, expressing their need for reservation details for the "glowing eggs" exhibition. Additionally, netizens discussed the Hong Kong Art Festival activities, with some supporting the hosting of art festivals in Hong Kong and encouraging the development of Hong Kong's art scene. However, some netizens questioned the cost of the "glowing eggs" exhibition, which was 50 million HKD, pointing out that similar "glowing eggs" could be purchased at a lower price on Taobao. Moreover, Kevin Yeung Yun-hung admitted that he had considered charging an entrance fee for the glowing eggs exhibition, and some legislators suggested that the exhibition should charge an entrance fee, which triggered negative emotions among some netizens.

Facebook Top 5 Hot Posts

Hot posts one, two, and four recorded the highest engagement by responding to posts to obtain reservation details for the "glowing eggs" exhibition, reflecting the netizens' keen interest in the exhibition information. Hot post three was an evaluation of the "glowing eggs" exhibition effect by netizens, while hot post five was a discussion triggered by a legislator's suggestion that the exhibition should charge an entrance fee.

Mainland netizens also showed strong interest in the TeamLab event at the Central Harbourfront in Hong Kong. Some netizens shared their experiences of visiting TeamLab on Xiaohongshu and Weibo, expressing their keen interest in the event and saying, "Looking forward to the Hong Kong art exhibition every year," "It has a great atmosphere," and referring to the glowing eggs as "Hong Kong Little Giant Eggs," while expressing interest in the free activities of the art exhibition.

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